For realtors and brokerages

Close more. Do less.

Truclose is the AI lead-conversion system for realtors and brokerages — 24/7 qualification, follow-up, and appointment setting, fully set up in two weeks.

Book your setup call ▶ Watch 90-sec demo

No long-term contract · Live in 2 weeks · Built for real estate, not repurposed for it

Truclose AI

Hi! Is 4 Oak St still available?

Yes, still on the market! Are you looking to buy in the next 30 days?

Yes — already pre-approved.

Great — I can get you in this week. Does Thursday at 4pm work?

Real example — leads know they're texting your team's AI assistant.

Works with the tools you already use

of buyers work with the first agent who responds

0×

more likely to qualify a lead contacted within 5 minutes

<2 min

average Truclose response time — day or night

Sources: NAR 2025 Home Buyers & Sellers Report; MIT/InsideSales Lead Response Study. Industry benchmarks, not a guarantee of individual results.

Your business is losing leads right now

Right now, you're missing 62% of after-hours calls and ignoring 78% of chat messages.

Every unanswered lead is a commission handed to a competitor. Truclose AI responds instantly to every inquiry — qualifying, nurturing, and booking appointments completely on autopilot, around the clock.

Stop the leak — get started

Calls handled

Appointments booked

Messages sent

Review replied

5 seconds ago

Booking confirmed

8 seconds ago

Sound familiar?

Your leads aren't lost. They're just slow.

Most agents don't lose deals to bad leads — they lose them to bad timing.

"A lead comes in at 11pm. You see it at 8am. They've already called someone else.

"You're paying for three different tools that don't talk to each other.

"Your CRM has 40 features you'll never open — follow-up still falls through the cracks.

"You know you should nurture old leads. You just don't have six hours a week.

What Truclose does

One system. Built to close.

Not another CRM to configure. A done-for-you system that qualifies, nurtures, and books — before you ever pick up the phone.

AI lead qualification

Every new lead gets a reply in under 2 minutes, day or night — qualified by SMS or voice before it ever reaches your phone. This is the single biggest driver of your close rate.

AI appointment setting

Replaces a $3,000+/mo ISA — books showings straight onto your calendar.

Nurture & reactivation

24-month sequences wake up dead leads automatically.

Missed-call text-back

A busy signal never quietly costs you a deal.

Social media AI

Facebook, Instagram & WhatsApp — one inbox.

The flow

How a lead becomes a client

Every lead moves through the same automated path — no manual handoffs, nothing forgotten.

New lead

Portal, website, or ad.

AI qualifies

Under 2 min, 24/7.

Nurture

Keeps them warm.

Appointment

Booked on your calendar.

You close

The system did the rest.

Numbers don't lie

80% of leads are lost in the first 5 minutes.

Respond to leads instantly. Beat your competition before they even wake up.

	👤 Human Agent	🤖 Truclose AI	Revenue Impact	Est. Monthly Gain
Missed Calls Every Month	62%	<3%	Very High	+$12k–$28k/mo
Missed Chat Conversations	78%	0%	High	+$8k–$18k/mo
Availability	8 hrs/day	24/7	High	+$6k–$14k/mo
Response Time	~34 min	<2 min	Medium–High	+$4k–$10k/mo
Review Response Rate	11%	98%	Medium	+$2k–$6k/mo
Lead Conversion Rate	23%	48%	Very High	+$15k–$40k/mo

Revenue impact estimates are illustrative, based on average real estate commission at $12,000/transaction and industry-reported response rate benchmarks. Individual results vary.

Try it yourself

What is a slow response actually costing you?

Drag the slider to match your team's monthly lead volume.

Leads per month 60

Avg. commission$12,000

Conversion lift with AI+25 pts

$25,000

estimated additional monthly revenue recovered

12extra appointments/mo

2extra closings/mo (est.)

Illustrative estimate only, based on the response-rate deltas shown above. Not a guarantee of results — your actual numbers depend on lead quality, market, and follow-through.

See it in action

Hear the Voice AI qualify a real lead

No script reading, no actors — this is what an actual call sounds like.

Live Truclose Voice AI — qualifying and booking a real estate lead in real time. Plays automatically as you scroll.

Inside the system

Your whole pipeline, visualized

Every lead, every stage, every conversion rate — visible to your whole team in real time.

truclose.app/pipeline

New Lead 14

M. Alvarez

Zillow · 2 min ago

J. Chen

Website · 6 min ago

Qualified 9

R. Patel

Pre-approved · $650k

S. Kim

Timeline: 30 days

Appointment 6

D. Wright

Thu 4:00pm showing

L. Novak

Sat 10:00am showing

Closed 3

T. Brooks

Closed · $480k

RESPONSE TIME BY DAY (SEC)

Lead conversion

vs. 23% industry avg

Who it's built for

Built for every stage of real estate

Illustrative examples of how Truclose fits different team sizes — not individual customer results.

The complete system

Every feature, built for real estate

Explore the full system by category — everything a realtor or brokerage needs to capture, convert, and close.

From call to closing

Live in two weeks.

01 — BOOK A CALL

Tell us where deals slip through

A 20-minute call about your team, your lead sources, and where follow-up is breaking down today.

02 — WE BUILD IT

Fully configured, fully branded

We set up your AI, your automations, and your numbers — tested before it ever touches a real lead.

03 — YOU CONVERT

Show up to the appointment

Leads get qualified, nurtured, and booked automatically. Your job becomes closing, not chasing.

The alternative

What you're doing today already costs more.

Human ISA$3,000–$5,000/mo

Sick days and turnover
Still needs managing
Off the clock at night

Generic all-in-one CRM$499+/mo

Weeks of self-setup
Features you'll never touch
You're the implementation team

Spreadsheets & DIY$0/mo

Unlimited hours, none of them yours
No follow-up at 11pm
Leads still fall through

TrucloseFrom $99/mo

Live in 2 weeks
Done for you, not DIY
Working while you sleep

Everything done for you

Here's what we set up inside your system

Everything your team needs to capture, qualify, and close — built and configured for you in two weeks.

Our guarantee

30–90 leads. 10–20 appointments.
Guaranteed.*

We stand behind the system, not just the software.

The guarantee

If you don't get a qualified appointment booked within your first 30 days of going live, we keep working your system at no extra charge until you do.

Do the math

Average home sale ≈ $400,000 at 3% commission ≈ $12,000. Truclose Starter runs $1,188/year. One extra closing pays for years of the platform.

*Guarantee applies once setup is complete and normal lead flow is connected to your account; specific terms are confirmed on your setup call. Commission example is illustrative, not a projection of your individual results.

Pricing

Everything included. Nothing hidden.

Month-to-month. Cancel anytime. Unlimited users on all plans.

Monthly

AnnualSave 20%

Starter

Perfect for solo agents

$99/mo

+ $299 one-time setup

AI SMS & voice qualification — 24/7 lead responses
24-month long-term nurture
Missed-call text-back
Pipeline & deal tracking
Unlimited users
Onboarding included

Get started

Included in every plan:

✓ 24-month automated nurture

✓ 24/7 AI response

✓ Dead-lead reactivation

✓ Full onboarding & training

✓ Lead capture forms

✓ CRM with unlimited contacts

✓ TCPA & CAN-SPAM compliance

✓ Mobile app access

SMS, voice, and AI processing charges apply based on usage — billed separately at cost. No hidden fees, no minimums.

Questions

Before you book a call

Stop losing leads to timing.

Book a 20-minute call. If it's not a fit, we'll tell you.

Book your setup call